About Us
Welcome to A to Z Social
Where the art of storytelling meets the digital realm. Established in 2020, we're on a mission to weave compelling narratives for brands, establishing not just customers but a genuine online family. Our craft lies in the fusion of information, entertainment, and captivating visuals, all while fostering a personal connection between companies and their cherished consumers.
ABOUT US
At A to Z Social, we're your digital compass
Steering your brand towards success through quality content, unwavering engagement, and a keen understanding of the ever-evolving online trends and algorithms. With our expertise, our clients consistently emerge as leaders in their respective fields.
From food to fitness to beauty, we embrace and illuminate every aspect of life, leaving no stone unturned. At A to Z Social, we cover it all, from A to Z.
Founder & CEO
Alina Zerpa, Our Founder
Is the heart and soul of our Miami-based agency. A true Miami native, her passion for this vibrant city inspired her to collaborate with the remarkable individuals and businesses that shape its unique tapestry. Alina brings almost a decade of experience, serving clients across South Florida. With a strong educational foundation in journalism and psychology, holding a Bachelor's degree from the esteemed University of Miami, Alina is a visionary in the art of digital storytelling.
Join us at A to Z Social, and let's embark on an unforgettable journey of brand evolution together. Give us your story, we’ll apply our expertise – and, together, we'll make magic happen.
Teamwork
Meet Our Team
Alina Zerpa
Founder & CEO
Alex Pierson
Social Media Manager
Lexi Gomez
Social Media Manager
Ariamna Trompeta
Intern
Saralie Salomonpeta
Graphic Designer
SOCIAL MEDIA MANAGER
Alex Pierson
My name is Alex Pierson and I am originally from Managua, Nicaragua. I graduated from Purdue University with a BS in Psychological Sciences, a BA in Law and Society, and a certificate in Business Entrepreneurship. I have always used social media as my creative outlet and coinciding my outlet with my degrees gave me a deeper understanding for content creation.
I am passionate about understanding consumers from a marketing perspective by applying psychology to the content that we create. This not only resonates with people but also creates a long lasting impact! Also I have a 14 year old yorkie named Coco and she is my best friend.
SOCIAL MEDIA MANAGER
Lexi Gomez
My name is Lexi Gomez, born and raised in Miami and I have two degrees from FIU, a B.A. in Political Science and a M.S. in Global Strategic Communications. During my time in my Master's program I grew an interest in Social Media Marketing and have grown with A to Z since my time as a student. Seeing brands grow as a result of our campaigns fuels my creative juices to continue pushing the envelope.
I am passionate about pop culture and I love any opportunity to tie in big pop culture moments to fit a brand’s niche. You can always catch me making a meme!
INTERN
Ariamna Trompeta
My name is Ariamna Trompeta, and I am A to Z Social’s one and only intern. Currently, I’m a student at Florida International University, majoring in Marketing. In my free time, I enjoy salsa dancing and weight lifting, and I have immense love for social media. I’m truly passionate about how much the internet can help people achieve, and I wish to learn more about it each day.
GRAPHIC DESIGNER
Saralie Salomon
My name is Saralie Salomon and I graduated from FIU with a BA in International Relations. In 2019, I began my marketing journey, growing into roles involving community management, social media, and content creation. I love creating graphics for our clients at A to Z and I’m currently working towards building my product photography skills. I’m also a certified cat lady and love playing The Sims in my free time. You can also catch me always changing my hair!
Social media
Instagram Post
Do you think:
✨ Your business is WAY better than your social media makes it look
✨ You don’t have time to constantly figure out what to post
✨ You’re posting, but not really seeing anything come from it
✨ You’re ready for social media to actually bring you visibility, inquiries, and business
Then it`s time to talk 🫶
That’s where we come in. My team and I handle everything from strategy to content creation, editing, posting, engagement, and optimization, so you can focus on running your business while we make sure people see it.
And with 90 days taking us right into the holiday season, there’s no better time to start!
Sound like you? DM us “CASE STUDY” and I’ll send you all the details!
Real talk: If you KNOW your services look better than your social media makes them look, something isn’t connecting 📹️
Maybe you’re not posting consistently. Maybe the content isn’t reaching the right people. Or maybe you’re posting just to post without a real strategy behind it.
That’s exactly why we created our 90-Day Social Media Growth Program for event pros in South Florida.
Over 90 days, my team and I figure out what’s holding your social media back, build the strategy, create the content, manage it all, and optimize based on what’s actually working.
The goal? More visibility. Better content. More of the right people finding your business. And ultimately, more business.
We’re opening this up to a handful of South Florida event vendors right now. If you want to be one of them, DM us “YES” and I’ll send you the details 👀
We turn 6! INSANE!!! 🤯 social media has always been my favorite form of story telling and I can’t believe for 6 years brands have trusted us to tell their story (idk why, but here we are!!!)
We’re lucky to be in an industry that is inherently fun, creative, and alive - where memes go viral and our internet humor thrives. I’m lucky to have stories for days and even luckier to have come up on the other side for each of them (but that’s for a bottle of wine and another time 🤪). This industry has changed so much from when I started in 2020, so who knows where this thing is going in the next few years. But still… I’M SAT ✨
In 6 years A to Z Social has seen a bajillion impressions, a few nasty surgeries (but always with my @sportsgrill sweater), and too many memes pass through our group chat.
Cheers to the clients that have become family, a team I wouldn’t trade for all the gold in the world, a @bnidadeland group I’m constantly venting to and learning from, the incredible @sewahlie who does all of our graphics from wherever she is in the world, and a future that I can’t wait to experience.
Cheers to 600 more? 😏
Every time I think the summer’s going to slow down, all I hear from my TV is GOOOLLLLLLLLLLLLLLLL (and we love it that way!) ⚽️
The World Cup brought the HEAT these past two months with watch parties & all the memes we could fit into a jam packed summer 🏆🏆🏆
Wanna see how we did it? Swipe on through ➡️➡️➡️
